Brian Provenzale is the Senior Manager of Information Architecture at Electronic Arts. He has over 25 years of experience working with metadata and taxonomies, starting at a web directory company during the first dot-com era, with stops in academic libraries as a cataloger, before landing at companies like Yahoo! and Apple as a taxonomist and ontologist. In his nearly five years at EA, he has witnessed a significant shift in how people at the company perceive the work we do from seeing them twist awkwardly when hearing the word "taxonomy," to hearing them speak enthusiastically these days about ontologies and knowledge graphs. Brian gladly welcomes them all to our nerd party.